Marca italiana Jo no fui

The brand Jo No Fui was born 10 years ago, conceived of and created by Alessia Giacobino, a young architect from Rimini -- all thanks to the intuition of one of her clients. Upon completing the plans for her client’s store, she was asked to create a minicollection, inspired by her much admired personal style: a “capsule” collection with hand-painted, embellished vintage military pants and tops. The collection was a great success, and within a couple of seasons Jo No Fui had a presence in the most prestigious multi-brand stores in Italy.

http://www.jonofui.it/jonofui/index.html

E a campanha: